Andre Agassi, ISPO Award and Sport Marke Medien - Discover the highlights of day 1

On December 2 and 3, the sports industry will meet in Munich for the SPORT MARKE MEDIEN think tank and congress. Under the slogan "From sport, for sport", media, sponsors, start-ups and sports stars will shape the future together - in a practical, inspiring and visionary way. Be there when ideas become reality!

Would you like a sneak peek at the highlights of SMM?

Schöffel: Transformation of a 220-year-old brand
How does a brand with 220 years of history manage to reinvent itself? This session shows the exciting journey of Schöffel and its strategy for the future.
📅 When? Monday, December 02, 2024
⏰ What time? 11:00 - 11:45 a.m.
📍 Where? International Congress Center Munich, Room 21
About the event

HYROX x PUMA: A strong partnership in fitness racing
HYROX and PUMA show how strong partnerships are created and revolutionize the fitness market. Insights directly from the brains behind the collaboration!
📅 When? Monday, December 02, 2024
⏰ What time? 13:50 - 14:10
📍 Where? International Congress Center Munich, Room 14b
About the event

The future is inclusive: From big dreams to lived reality
What does inclusion really mean in the sports industry? This session shows how brands are turning dreams into reality and shaping a sustainable, inclusive future.
📅 When? Monday, December 02, 2024
⏰ What time? 14:40 - 15:00
📍 Where? International Congress Center Munich, Room 14b
To the event

On Monday evening the ISPO Cup Award & Networking Night celebrates outstanding personalities from the sports industry - an evening full of inspiration, exciting conversations and valuable contacts. You need an invitation for this event!

📅 When? Monday, December 02, 2024
⏰ What time? 18:00 - 22:00
📍 Where? International Congress Center Munich, foyer on the first floor

To the event

Andre Agassi is one of the most influential figures in the world of tennis. He is known for his sporting successes as well as his social commitment. During his impressive career, he has won eight Grand Slam titles and an Olympic gold medal, making him one of only eight players to have won all four Grand Slam tournaments. But Agassi is not only an icon on the tennis court. He founded the Andre Agassi Foundation for Education and is actively committed to improving the educational opportunities of disadvantaged children.

More about Andre Agassi

Former tennis world number 1 & multiple Grand Slam champion Andre Agassi on successful tennis, his two careers & his special educational mission
Meet tennis legend Andre Agassi, who talks about his two impressive careers: from tennis to his passion for education. Inspiring insights from a true champion!

📅 When? Tuesday, December 03, 2024
⏰ What time? 16:00 - 16:45
📍 Where? Main Stage, Hall B2
About the event

Get Together with Andre Agassi
Join in the excitement live as tennis legend Andre Agassi plays exciting pickleball show matches against tennis pro Mischa Zverev and pickleball pro Patrick Smith. Look forward to a real battle of the sports - pickleball meets tennis, who will come out on top?

📅 When? Tuesday, December 03, 2024
⏰ What time? 18:00 - 19:00
📍 Where? Hall B3, Pickleball Area
To the event

Do you want to celebrate the most innovative products and concepts in the sports industry? At the ISPO Award 2024, the industry meets to honor and recognize the best ideas. A highlight of ISPO Munich!

📅 When? Tuesday, December 03, 2024
⏰ What time? 16:45 - 18:00
📍 Where? Main Stage, Hall B2

To the event

Be there when exciting start-ups compete against each other. The first two Founders Fights will take place on Tuesday, with promising newcomers pitching for victory. Today you can look forward to the "Outdoor" and "Sustainability" categories - tomorrow it's on to the second round with "Performance" and "Sportstech" as well as the grand final.

Outdoor (Hypershell vs. Twistboxes vs. heat it® pro vs. Vitaloop FlexGuard Water Filtration bottle)
⏰ 03.12., 10:45 - 11:45 a.m.
📍Messe München, Hall B2, Pink Stage

About the event

Sustainability (Cirql Zero vs. The Hemp Runner vs. PlsReturnIt Circular Digital Product Passport(DPP) Service vs. reverse.supply)
⏰ 03.12., 15:00 - 16:00 h
📍Messe München, Hall B2, Pink Stage

To the event

Under the slogan "From Commitment to Action", the Ski Industry Climate Summit brings together the big players in the ski and snowboard world - please note: you need a separate ticket for the Ski Industry Climate Summit. This is where brands, retailers and NGOs come together to forge groundbreaking ideas for more climate protection - join us and help shape the future of winter sports!

Ski Industry Climate Summit 2024 by Atomic
Leading winter sports brands talk about ambitious climate targets and sustainable innovations. Join the discussion on how winter sports can be made fit for the future.
📅 When? Tuesday, December 03, 2024
⏰ What time? 08:30 - 17:00
📍 Where? International Congress Center Munich, Room 13b
About the event

The role of sustainability for the future of snow sports
How can sustainability save snow sports? This session will shed light on innovative concepts and their implementation in practice.
📅 When? Tuesday, December 03, 2024
⏰ What time? 10:45 - 11:30 a.m.
📍 Where? Hall B2, Blue Stage
To the event

How is society's increasing inactivity affecting the sports industry? Be there when WHO, adidas, Nike, WFSGI and co. meet to report on how companies can reverse the trend and create growth opportunities.

📅 When? Tuesday, December 03, 2024
⏰ What time? 14:30 - 15:00
📍 Where? Hall B2, Main Stage

To the event

The Sustainability Hub, in partnership with Patagonia, is THE meeting place for anyone interested in green innovations and sustainable solutions. Topics such as Natural Materials, Climate Action, Circular Economy, Recycled & Recycling, Transparency & Tools are the focus.

At the same time, the Material Lab showcases the latest trends in materials science. The use of algae as a renewable raw material is particularly fascinating. Be inspired and immerse yourself in the future of sustainable innovations!

The Impact of Materials
Materials are at the heart of innovation: this session shows how sustainable materials are revolutionizing the industry.
📅 When? Tuesday, December 03, 2024
⏰ What time? 12:00 - 12:45 pm
📍 Where? Hall A2, Green Stage (A2.626)
About the event

Workshop: Measuring circularity to meet CSRD standards
How can companies optimize their circular economy? This workshop provides practical tips on how to comply with CSRD guidelines.
📅 When? Tuesday, December 03, 2024
⏰ What time? 12:15 - 13:00
📍 Where? Hall A2, Sustainability Hub Workshop Area (A2.622)
About the event

From climate risk to competitive advantage: Mastering climate risks and opportunities in the outdoor sports industry - with Amer Sports and Carbon Trust
Learn how companies like Amer Sports and the Carbon Trust are turning climate risks into opportunities and transforming the outdoor industry.
📅 When? Tuesday, December 03, 2024
⏰ What time? 13:00 - 13:45
📍 Where? Hall A2, Green Stage (A2.626)
To the event

How is artificial intelligence changing the sports industry? This session discusses whether AI is just a tool or a driving force for radical innovation - exciting, forward-looking, controversial.

📅 When? Tuesday, December 03, 2024
⏰ What time? 13:45 - 14:30
📍 Where? Hall B2, Main Stage

To the event

Direct sales through the community: How Jack Wolfskin & Dynafit are taking a new approach in the online store
Jack Wolfskin and Dynafit show how they involve their community directly in the sales process - an innovative approach for online retail!
📅 When? Tuesday, December 03, 2024
⏰ What time? 13:00 - 13:45
📍 Where? Hall B2, Blue Stage
About the event

Workshop: Finding, activating and establishing the community in the online store
Immerse yourself in practice: Learn how to not only find your community, but also activate it and integrate it into your store in the long term.
📅 When? Tuesday, December 03, 2024
⏰ What time? 13:45 - 14:30
📍 Where? Hall B2, Blue Stage
To the event

What makes community so powerful? This session uses concrete examples to show how collaborative approaches are revolutionizing the sports industry and creating real change.

📅 When? Tuesday, December 03, 2024
⏰ What time? 11:00 - 11:45 a.m.
📍 Where? Hall A2, Green Stage (A2.626)

To the event

How can supply chains be made more sustainable? This session will give you an insight into the approaches of the United Repair Center and show you how the circular economy works in practice.

📅 When? Tuesday, December 03, 2024
⏰ What time? 09:15 - 10:00 a.m.
📍 Where? Hall C4, Supply Chain Forum

To the event