ISPO Award Winner 2023: Trekin Easy by i:D

In today's fast-paced world, the need for products that seamlessly blend sustainability, versatility, and innovation has never been more crucial. Enter Trekin easy! by i:D, a trekking-inspired lifestyle hybrid designed to make every journey not just easy, but comfortable, all while upholding a commitment to eco-consciousness. “It is designed for every conscious individual and adventure lover”, says a spokesperson for the brand. “It is not just a trekking shoe. It's an eco-engineered game changer that gives more functions, versatility, and ultimate comfort than ever.” What's therefore special about the development is that individual athletes and a group of teams with considerable expertise in footwear were involved.

Trekin easy! is an extraordinary convergence of utility, sustainability, and innovation. It's not just a trekking shoe; it's a game-changer that redefines what you expect from your footwear. Let's delve into the remarkable features that set it apart. Trekin easy! boots boast a thoughtful design that incorporates eco-friendly materials like Spoor leather, bio-based Dyneema, Xpore membrane, and natural rubber for toe/heel caps and outsoles. This commitment to sustainability doesn't compromise on performance, offering protection, waterproofing, grip, and durability.

The future lies in eco-design and also in the development of shoes. This is already making itself felt  and will become even more noticeable for retailers. New technologies and materials require explanation. For this reason, expert advice is becoming more important than ever. “It's fair to say that it’s a win-win situation for both retailers and consumers in this regard”, says a speaker for the brand. “As a retailer, it’s an opportunity to get involved in sustainability while their reputation, brand image, sales, and customer relationships are enhanced and grow.”

In addition to retailers, consumers will also benefit from more sustainable products in the long term. Moving around in nature with natural materials will be more natural in the future. “As a customer, it's a moment to enjoy an even better product while staying aligned with their consciousness and leaving positive footprints in their every step”, describes a speaker for the brand about the advantages for consumers. On the way into a more sustainable future, innovative products such as Trekin easy! can help accelerate the process as a whole.

What makes Trekin easy! truly unique is its eco-optimized approach. It minimizes environmental impacts while maximizing functionality. With low-impact materials, it offers the best of both worlds: sustainable choices without sacrificing performance. Trekin easy! is a well-performed, comfortable, and eco-conscious solution. The fusion of Treeka:Lon FSC-certified natural rubber foam and a sugarcane-based midsole sets a new standard for rebounding and cushioning. In conclusion, Trekin easy! is a product that embodies the principles of sustainable excellence, versatile efficiency, and eco-innovative comfort.

• Versatility
• Use of low impact materials
• biobased like Dyneema, Xpore membrane
• Innovation: Treeka natural rubber