Image credit:
Messe München GmbH
Image credit:
Messe München GmbH
ISPO Munich/10/23/2024

Sport, Health, Fashion: The Highlights of ISPO Munich 2024

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Forget everything you know about the sports business: At ISPO Munich 2024 from December 3 to 5, visions of the future will become reality. And "Love Every Contact" is not just a slogan - it's an invitation to rethink the world of sports and shape it together. So Get Ready ISPO People: Make Experiences with top brands, Find Solutions in topic-specific Hubs, Get Insights from top speakers and Gain Guidance with excellent products - and all this in numerous focus topics, from Retail & Sustainability to Health & Fashion to Tech/AI & Sports Extended!

Ready for the 13 highlights you don't want to miss?

01

The place-to-be for retailers

The future of retail belongs to those who are already making the difference today. It is no longer enough to simply sell: It's about using the right technology, creating exciting experiences and really inspiring customers. And this is exactly where ISPO Munich 2024 comes in.

➡️ Retail at ISPO Munich: These are the game changers for sports retail

Find Solutions in the Digitize & Retail Hub
The Digitize & Retail Hub focuses on solutions for digital transformation in sports retail. Innovative technologies and concepts that revolutionize and optimize retail are presented here. This area offers a platform for exchange and networking in order to shape the future of sports retail together.

Make Experiences with over 2400 exhibitors
ISPO Munich 2024 promises not only diversity, but also real business opportunities for retailers. With over 2400 exhibitors, you will experience new developments and innovations that are shaping the market. From brands that live sustainability, such as Gore Tex or LYCRA, to real fashion icons like adidas Terrex or Oakley, to health revolutionaries like crosscorpo or Zimmer MedizinSysteme. Here you will meet players who can enrich your product range and your strategies. For every retailer, ISPO offers an explosion of impulses, a real EXPERIENCE and a chance to take your business to the next level.

Gain Insights on the Main Stage of ISPO Munich
Top speakers discuss top topics - the stages at ISPO Munich have a lot in store for retailers.

OutDoor
From May 19 to 21, 2025, OutDoor awaits you in a completely new guise! Experience flexible experience spaces such as The Village, the versatile Freestyle Area and the inspiring New Spaces - all designed to connect and inspire new ideas.
02

Green Revolution: Hot spot for sustainability

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Messe München GmbH

Sustainability is one of the biggest issues of our time. Climate change, scarcity of resources and ever louder demands for transparency - the sports industry is at a crossroads. Now is the time to act! That's why ISPO Munich 2024 is also dedicated to this topic and is therefore the hot spot when it comes to forward-looking, sustainable solutions.

➡️ Sustainability at ISPO Munich: The opportunities of the green revolution

Find Solutions in the Sustainability Hub and Material Lab
The Sustainability Hub in Partnership with Patagonia is the place to go at ISPO Munich 2024 when it comes to green innovations. There you can expect topics around Natural Materials, Climate Action, Circular Economy, Recycled & Recycling, Transparency & Tools.

The latest developments in materials science will be presented in the Material Lab. Particularly exciting: the use of algae as a renewable raw material. Brands such as Adidas, Kuori, Lycra, Rheom and Reselo are pioneers in this field and demonstrate innovative approaches to protecting the environment while delivering high-performance materials.

Make Experiences with these green brands like...
... Atomic, Globetrotter, Gore Tex, LYCRA, Aware, Carbon Fact, CompPair, Hyosung, Interzero, myclimate, Prolong, Re:Down, retraced, Südwolle, Fibre52, Kuraray and many, many more.

Gain Insights on the Green Stage and Main Stage
The Green Stage will cover the most burning issues for today and the future: EU Green Deal & other Regulations, (Bio-) Diversity, Trendforecast by Louisa Smith, Decarbonization, (Eco-)Consumer Report, Climate Change, Wintersports Transformation.

03

From the catwalk to ISPO: Fashion in focus

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Messe München GmbH

Sport and fashion - two sectors that are moving ever closer together. But at a time when consumers are placing more and more value on individuality, functionality and sustainability, brands are faced with the challenge of combining these demands. Sports fashion must not only perform, but also be stylish and responsible. The solutions? ISPO Munich 2024 will provide them.

➡️ Fashion at ISPO Munich: New accents for the fusion of fashion and sport

Find Solutions at Zeitgeist by ISPO and ISPO 520M by Highsnobiety
The Zeitgeist by ISPO 2024 Edition Area offers brands a stage to present their innovative designs and concepts. This is where the pulse of modern sports fashion is defined and the latest trends and developments in the sports and outdoor sector are presented. Visitors can be inspired and gain insights into the future of sports fashion.

ISPO 520M by Highsnobiety is the platform to shape the future of outdoor, fashion and culture together for generations to come. Leading brands and creatives meet here to discuss innovative ideas and concepts. Visitors experience the fusion of sport, fashion and culture up close and can be inspired by the latest developments.

Make Experiences with fashion icons like....
... Blackyak, Fjällräven, Tanboer, FILA, Kailas, Maloja, Berghaus, KnowledgeCotton Apparel, Uppervoid, And Wander, Dolomite, HOKA One One, Stanley, Faction, adidas Terrex, Oakley, VEJA, Amundsen, Haglöfs, Columbia, Snow Peak, Stereo Skis, Nordisk Company, Bellroy, Quartz Co, We Norwegians, Varsity Headwear and many, many more.

Gain Insights at ZEITGEIST and on the Main Stage
Pioneering technologies, sustainable materials and the latest fashion trends: whether you're looking for insights into the transformation of outdoor fashion or want to know how sports fashion is evolving in an urban environment, the Main Stage is your place!

04

Sport & Health: A common goal

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Messe München GmbH

Sport and health complement each other like nothing else. More than ever at a time when prevention and fitness play a central role in our everyday lives. But how can the fusion of these two areas be made even more effective? New impulses from ISPO Munich and the addition of therapie MÜNCHEN will answer this question.

➡️ Health at ISPO Munich: How both industries are working towards common goals

Make Experiences with health brands like...
... crosscorpo GmbH, Zimmer MedizinSysteme GmbH, SCHNELL Trainingsgeräte, Buchner & Partner GmbH, Schupp GmbH & Co. KG, SOVDWAER, opta data Finance GmbH, BTL Medizintechnik GmbH, Stolzenberg GmbH, Ludwig ARTZT GmbH, Theralando, milon, MINDZMOVE UG, Woodway, novacare GmbH, SI Shape Industries GmbH, BLACKROLL AG, Wonder GmbH, ENRAF-NONIUS B.V., HUR Deutschland GmbH, Skillcourt GmbH, InBody Europe B.V., Scaneca GmbH, Cube Sports GmbH, Keiser BV, Sport-Tec GmbH, h/p/cosmos, Otto Bock HealthCare Deutschland GmbH, Sphery AG ICAROS GmbH and many, many more.

Gain Insights at therapie MÜNCHEN and ISPO Munich
In view of the increasing importance of the topic of health, ISPO Munich, together with the Leipzig trade show, is presenting the therapie MÜNCHEN at the ICM with the latest topics and trends. And the stages at ISPO Munich will also provide exciting health topics. The Yellow Stage, for example, offers some insights into the world of corporate health.

05

Game changer of the future: sports tech in the spotlight

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Messe München GmbH

New technologies are not only revolutionizing the fan experience, but also the way sport is played, measured and marketed. From the use of smart wearables to data-driven training approaches - digitalization is opening up unimagined possibilities. And you can discover them at ISPO Munich 2024.

Find solutions in the Digitize & Retail Hub
In the Digitize & Retail Hub, you'll find the latest tech innovations that are changing sports retail and the sports industry as a whole. From digital tools for fan interaction to smart solutions for athletes - discover how technology will shape the sport of the future.

Make Experiences with tech revolutionaries like...
...Arena Hub, ASB Glassfloor, Australian Sports Tech Networks, Cinfo, Double Tap Content, Garmin, i-BrainTech, Solution Israel Trade Office Munich, Juventus, Kinexon, LaSource, liveU, LUNEX, Newstream, Remagine Ventures Snappers, Sportradar AG, World Boxing Council, Wylab and many, many more.

Get Insights at Sports Tech Nation, SPORT MARKE MEDIEN and ISPO Munich
Over 400 guest speakers and keynotes on Elite Performance, Smart Venues, Media & Broadcasting, Sports Data and Fitness Tech: This is the Sports Tech Nation, which perfectly complements the topic of tech with its program.

SPORT MARKE MEDIEN also offers a comprehensive Tech/AI program with topics such as “Sports-Tech: Developments and Future of AI in Sports”, “Crypto, Blockchain & Co - Future or Dead End?” or “21st Century Sports: How Technologies are Changing Sports in the Digital Age” and many more.

06

Future-ready: the supply chain of tomorrow

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Messe München GmbH

Especially now that sustainability, transparency and efficiency are becoming increasingly important for consumers, companies are facing the challenge of reconciling all of these aspects. A modern supply chain must not only function, but also be fair and environmentally friendly. It is no longer just about costs and speed, but also about responsibility and innovation. The solutions? ISPO Munich 2024 will provide them.

Find Solutions in the Supply Chain Forum
The Supply Chain Forum is the focal point for all those who want to shape the future of their supply chains in a smart and sustainable way. In cooperation with the Federation of European Sporting Goods Industry (FESI) and the World Federation of Sporting Goods Industry (WFSGI), a comprehensive program will be offered. Whether manufacturers, suppliers, solution providers or companies that work with suppliers - there will be valuable insights and networking opportunities to exchange ideas with key players and master future challenges.

Make Experiences with brands like...
...Ace Tech, Capeti, Ideat, Snowtex Outerwear, Seco, First American, Guangdong Golden Brand, Samanda Outdoor, Aparso, Cotton Club, Miro and many, many more.

Get insights in the forum and on the stages
The program includes current topics such as EU directives on human rights and environmental standards, contract audits and certifications. Top-class speakers, including legal professionals and company representatives, will offer practical insights and share strategies for success. Every morning in Hall C4, there will be sessions on important topics such as the Corporate Sustainability Due Diligence Directive (CSDDD), decarbonization of the supply chain and future prospects such as reshoring and nearshoring. The focus will be on networking and finding solutions.

07

Pickleball & Padel: sporting trend and lucrative opportunity

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Messe München GmbH

The padel boom has arrived in Germany - with over 600 courts and impressive growth of 122%, the market has already exceeded expectations. Padel is not only a sporting trend, but also a lucrative opportunity for investors, associations and manufacturers. And it will be well represented at ISPO Munich.

Make Experiences in the Pickleball & Padel Village

The ISPO Padel Village is all about the latest developments in padel. Surrounded by 16 stands with 20 leading brands such as AFP Courts, Afydad, Allpadel, Dragonet, Duel Padel, Drop Shot, Nalyon, Padel Factory, Padel Corporation, PFS, Playsight, Playtomic, Rackets & Sports World, Scorli and Varlion, the central court offers space for exciting matches, show courses and product presentations.

And padel fans will get their money's worth: top Spanish stars Alba Galán and Mari Carmen Villalba will be demonstrating their class and the dynamics of this fascinating sport in thrilling show matches on December 3 and 4. Between the matches, the “Open Play” area invites you to get active yourself - supported by top German players.

The International Padel Cluster (CIP) and the Afydad sports association will also be available at the Infopoint to inform you about market opportunities and current developments.

For pickleball fans, there will be two specialized courts equipped by brands such as Franklin Sports and Selkirk Sports. Particularly exciting: the Skechers: Pickleball Demonstration with Shoe Testing, where you can test the latest shoes directly on the court and get valuable tips. JOOLA is also opening its “Open Test” slots for anyone who wants to try out the latest equipment.

The absolute highlight: Adidas is bringing along top-class athletes, including tennis legend Andre Agassi. He will be supported by other greats such as:

  • Patrick Smith, leading player on the PPA Tour and expert in technique and dynamics.
  • Bastian Grau, five-time German champion and current European champion in pickleball doubles.
  • Marc Wagener, Senior German National Champion 2024, known for his strategic play.

Get Insights in the Village and on the Main Stage
The International Padel Cluster (CIP) and the sports association Afydad will provide information about the latest developments and business opportunities in padel sports at the Infopoint. In the Padel Lounge, you can get the latest market data and find out about the best investment opportunities in this growing market.
And on the Main Stage? There will be tennis insights from the former number 1 in the tennis world himself: Andre Agassi.

08

Table tennis: experience the stars up close and score points yourself

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Messe München GmbH

Whether you grab a paddle yourself or watch the pros in action – the table tennis area offers thrilling sports highlights and plenty of opportunities to get involved. Stop by, watch, or join the game!

Each day features several exciting activities:

  • Open Plays (daily 10:30–11:00 AM): Take it easy and play against other visitors.
  • Lunchtime Round: Round Robin for Everyone (daily 1:00–1:30 PM): Whether you're a beginner or a pro, everyone plays together here. A large round robin with up to 20 participants guarantees action and lots of fun.
  • Evening Party Round (daily 5:00–7:00 PM): During the evening events, feel free to play at the tables and finish the day with some table tennis fun.

Visitors vs. Athletes: Your Moment at the Table
A special highlight awaits with the visitor plays, where you can directly challenge professional athletes and hit a few balls with them:

  • Tuesday, Dec 3: 3:30–4:00 PM
  • Wednesday, Dec 4: 11:30 AM–12:00 PM & 3:00–3:30 PM
  • Thursday, Dec 5: 12:30–1:00 PM & 3:00–3:30 PM

Watch the Stars: Matches by the Pros
Get inspired by exclusive matches featuring top stars.

09

Female empowerment: strong sport needs strong women

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Messe München GmbH

Only 31% of women in management positions, the risk of a cruciate ligament injury up to 9.5 times higher than for men and no women on the Forbes list of the top 50 highest-paid athletes: The challenges for female athletes and women in the sports business are still enormous.

➡️ The future is female: How women are making sports history

Strong brands need strong women and at ISPO Munich 2024 they get the stage they deserve. From stars like Malaika Mihambo talking about equal opportunities and inclusion in sports, to topics like "Effects of the menstrual cycle in competitive sports" at the German Trainers' Summit, to events like a networking dinner with 40 industry leaders to support female leaders! 🗣️

10

6 conferences for the absolute deep dive

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Messe München

Do you already know all the partner conferences that discuss the hottest topics in the industry with topic-specific deep dives?

➡️ SPORT MARKE MEDIEN: The place to be for anyone who wants to help shape the future of sport and marketing. It's all about the trends that will move everyone tomorrow.

➡️ German Trainers' Summit: If you want to be at the forefront of top-class sport, you have to be here. The latest training strategies and developments - directly from the best of the best.

➡️ Sports Tech Nation: Tech nerds and innovators take note - this is your summit. The coolest new technologies and the brightest minds driving the industry forward.

➡️ therapie MÜNCHEN: The hotspot for groundbreaking innovations in the world of therapy and medical rehabilitation.

➡️ Ski Industry Climate Summit by Atomic: The big players in the ski and snowboard world discuss the effects of climate change. 

In addition to the partner conferences, ISPO Munich also offers exciting one-day conferences:

➡️ BIOTEXFUTURE Fall Forum 2024: On December 2 from 10:30 am - 5:30 pm, the textile research project on new bio-based materials for textile production will take place. 

11

Insights & Emotions: These are the highlight speakers

The sports business is calling - and these names will set the ISPO Munich 2024 stage alight!

➡️ Alexander (digital) and Mischa Zverev, the tennis brothers who dominate the courts of the world.
➡️ Andre Agassi, an icon who is more than just a tennis player.
➡️ Julian Nagelsmann the tactical genius who is reinventing soccer.
➡️ Malaika Mihambo the queen of athletics.

But that's just the beginning: at our partner conferences, you can also expect real pioneers such as Judith Gerlach, Minister of State for Health, Care and Prevention, or Arne Freundt, CEO of PUMA, at SPORT MARKE MEDIEN. At the German Trainers' Summit, experts such as Lars Lienhard, Managing Director of NAT, will provide exclusive insights into innovative training methods. And if you want to know how technology is changing sport, you can't miss the Sports Tech Nation Summit with speakers such as Charles Fremont, Manager of the UEFA Innovation Hub.

AND OF COURSE MANY, MANY MORE!

12

Talent & Culture Hub: ability meets career

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Messe München GmbH

The Talent & Culture Hub at ISPO Munich 2024 offers an ideal platform for the growing sports industry to attract talent in times of a shortage of skilled workers or to start a career in the sports business. Here, sports students, career starters and professionals meet directly with companies in the industry. Universities also have the opportunity to present their study programs and research projects.

The focus is on trends, insights, solutions and career opportunities, which are presented and further developed in formats such as keynotes, lectures, workshops, master classes, career tours and speed networking.

For universities:
With a 4 m² prefabricated booth, universities can easily present their study programs and research projects. Posters and wall elements also make it possible to present research results in line with the career market.

For students:
The career tours and speed networking offer sports students the perfect opportunity to make direct contact with companies and introduce themselves. This opens up valuable opportunities for starting a career.

➡️ 10 career tips in the sports industry

For companies:
The Talent & Culture Hub is the perfect opportunity for companies to directly attract young talent and specialists. Here, new contacts can be made and potential employees discovered through targeted formats.

➡️ Skills shortage in the sports business: Successful strategies for attracting talent

13

Get Guidance with the ISPO Awards

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Messe München GmbH

ISPO Munich offers comprehensive orientation in the sports and outdoor industry, provides support for important decisions and offers an outlook on future developments. The ISPO Award platforms put the spotlight on innovative products, promising start-ups and pioneering material developments that highlight current and upcoming trends.

➡️ ISPO Award: This internationally recognized award honors outstanding products and serves as a valuable guide for professionals and customers*.
➡️ ISPO Brandnew: The platform promotes start-ups from the sports and outdoor industry. Companies such as GoPro and On were able to impress early on.
➡️ ISPO Textrends: The material innovations of the future are presented here, which are used in high-quality sports and fashion collections.

All three formats present themselves at ISPO Munich with their own exhibitions and celebrate their award winners at an Award Gathering on the Main Stage. Celebrate with them!

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