11 Mindshifts to think out of the door. How to navigate through wild markets like a pro.

  • Monday, June 03, 2024
    12:00 - 12:45
    Add to Calendar2024-06-03 12:00:002024-06-03 12:45:0011 Mindshifts to think out of the door. How to navigate through wild markets like a pro.Orange Stage (A1.451)Ispo.comEurope/Berlinpublic
  • Event location
    Munich Trade Fair Center, Hall A1, Orange Stage (A1.451)
  • Event
  • Lecture
    English
  • Topic
  • Track / Segment
Join the presentation of the frequently discussed OutDoor by ISPO Industry Navigator. This presentation is based on the long-term analysis of the last Consumer Insights Reports. This makes it possible to learn and conclusions from the behavior of an entire year of a very outdoor and sports-oriented buyers. These conclusions and evaluations are briefly, compactly and comprehensively categorized for you by an ISPO experts and comprehensively presented.\n \n It had already been predicted in 2023 that 2024 would be the year of consolidation of the outdoor industry. Delayed delivery dates meet existing overstocks. Inflation and uncertainty are shaking markets and unsettle consumers. The savings rate rises, consumption falls. The need for \n for orientation is great. Which strategy will bring me success? How do I communicate with my business partners and how do I behave in the year of consolidation 2024.
  • Christoph Beaufils
    Team Lead ISPO Marketing & Brand Strategist
    Messe München GmbH / ISPO