Sports Business/09/08/2021

Why You Shouldn't Miss Gore at OutDoor by ISPO

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As an official partner of ISPO and the European Outdoor Group, Gore is of course also present at OutDoor by ISPO. Gore has made it its mission to create outdoor clothing that not only supports active people, but also ensures sustainability and climate awareness.

In an advance interview with ISPO.com, Achim Löffler, Global Business Leader Consumer Fabrics, explains why Gore is participating in OutDoor by ISPO, what industry participants can expect, and what the brand is particularly looking forward to.

For Gore, "performance" goes far beyond the promise of a product and includes protecting people and the planet.

Why are you at OutDoor by ISPO and why is it important for you?

Developments in our fields - social, economic and ecological - have accelerated. A common understanding of these developments, and dialogue and cooperation with industry, are more important than ever. Trade fairs and conferences play an important role in this.

What are the challenges currently facing the outdoor industry? To what extent do they influence the company and your actions?

The focus is no longer only on products, but on people, society and the protection of the planet. We are committed to the well-being of the environment and society because it is the right thing to do and has been the core of our business for decades. For us, this means developing innovations and solutions with high product benefits and a low ecological footprint. In the short term, of course, it is important to meet the high demand in the market and thus also from our customers, and to manage the supply situation as best as possible.

Achim Loeffler is Global Business Leader Consumer Oriented Fabrics at Gore
Achim Loeffler is Global Business Leader Consumer Oriented Fabrics at Gore
Image credit:
GORE

Which other participants are you particularly looking forward to meeting, who would you like to see at OutDoor by ISPO?

A fair is about more than just being there. It's about really meeting each other. There is no substitute for personal exchange, as Covid has emphatically shown us. That's why we are partners of EOG and ISPO and look forward to inspiring, productive meetings, even in the now changed situation.