Sporting goods industry

Adidas succeeds in a coup in the eSports scene: Tyler Blevins, one of the most famous stars, starts a partnership with the sports goods group. The company is thus expanding its portfolio by a market worth billions.

Anta Sports, the largest Chinese sports brand, is creating a strong first half of 2019. A recent change of course has played a major role in this.

ISPO Brandnew, the world's largest and oldest international start-up competition in the sports industry, is entering its 20th year. From now on, young companies and start-ups can apply to have the chance to win one of 50 ISPO promotion packages worth up to 25,000 euros.

In Brazil, devastating fires are raging in the rainforest area on the Amazon River. A large clothing group draws consequences and renounces goods from Brazil.

Ski star Marcel Hirscher has extended his contract with manufacturer Atomic until 2020. Nevertheless, the dominant Austrian ends his alpine skiing career in summer 2019.