Multichannel retailer SportScheck spoke at the ISPO Digitize Summit about the introduction of an in-store app for sales staff. The industry can learn from this.
Professor Karl Peter Fischer makes a harsh judgment: Sports retailers in particular are lagging behind when it comes to digitalization. An overview of the fascinating results of the ISPO Digital Readiness Check.
Intelligent robots like ISPO Digitize darling Pepper can improve the customer experience for sports retailers. They welcome, maintain, sell, collect data, and link sales channels.
Digitalization represents a huge challenge for retail trade. At the ISPO Digitize, the CEO of the ANWR Group (incl. Sport 2000) explains how the bricks-and-mortar trade must address the digital transformation.
The retailer association Sport 2000 International has coped well with the loss of its licensing partner SDI and is positioning itself for the future. CEO Margit Gosau talks of entering a new stage of development.