Gore-Tex steps on the gas and brings another top athlete to its team of athletes: Alex Megos from Erlangen, who became a world-class climber in 2013. He's not the only famous athlete on the Gore team.
Stationary retail is increasingly being supplemented by digital sales channels, including in the outdoor industry. Part two of our Mountain Sports series shows how important personal advice from a specialty retailer is for brands.
Reinhold Messner made himself immortal in 1978 as the first mountaineer to ascend Mount Everest without artificial oxygen. ISPO.com spoke with Messner about his feelings at the summit, the climbing of today, and the ambitions of his son on the mountain.
Mountain sports are changing. Higher, faster, further: the experience of nature is joined by the idea of performance. But safety is always at the center of attention.
Trail running, pleasure hiking, alpine climbing: mountain sports have many faces. But how are they continuing to evolve? This question has been answered by experts from the sports industry, and the answers are surprising.
