Adidas

Adidas and Reebok have reported good results for the 2019 fiscal year. The forecast for 2020 is also positive - but this does not take into account the impact of coronavirus. CEO Kasper Rorsted speaks of an "uncontrollable force in the market".

The concept with Adidas is that if you want to make a difference you have to go big. The more you look after the planet, the planet looks after you.

Asics starts in 2020 with a new EMEA boss: Carsten Unbehaun, previously CEO of Haglöfs, succeeds Alistair Cameron. It is intended to further stabilize the company in a challenging market. In addition to Unbehaun, a new Vice President will join.

World star Roger Federer is a new shareholder in On Running. The running shoe brand, which is showing the highest growth in its segment and has not yet had any connections to tennis, is expecting a development step.

The sporting goods giant will close the Speedfactories in Germany and the USA by April 2020 at the latest. The company is now using the findings of the sneaker factory at other locations.