OutDoor/03/15/2022

This Is How Trade Show Success Works - Register Now for ISPO Academy Webinar

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Planning a successful trade show appearance can be overwhelming at the beginning. But since good preparation is everything when it comes to getting the best return on investment, the ISPO Academy webinar "Your Tradeshow Success" on April 5, 2022 perfectly prepares exhibitors for OutDoor by ISPO and ISPO Munich and shows undecided brands opportunities of the two industry events.

OutDoor by ISPO Messe
Making the most of potential thanks to good planning

As an exhibitor at a trade show, the most important thing is to be clear about your goals. The central questions are: What do I want to achieve and how do I get there to make the most of my investment of time and money when participating at a trade show.

Based on the plans and goals, details can be planned: from choosing a suitable booth space, to designing the booth. From pre-show marketing to on-site customer support.

Eine Frau arbeitet am Laptop
Register now for the webinar on 05.04.2022!
Image credit:
Avel Chuklanov/Unsplash.com

To facilitate preparations and set goals for a successful trade show appearance, the ISPO Academy webinar "Your Tradeshow Success" will take place on April 5, 2022.

The webinar will be held in english and consists of various modules with speakers from the sports industry, who we could win over to share their personal first-hand experience on topics such as booth planning, marketing before and during the show, guest management and preparation for buyer meetings, press conferences, sales routines and much more, and the ISPO project team. And of course there will be plenty of time to ask burning questions.

ISPO Academy Webinar " Your Tradeshow Success" Agenda

TimeProgram
14.30Welcome - Christoph Rapp
14.40 Planning and preparing your booth - Mirka Nassiri
15.00 Booking of stand services and technical equipment - Saskia Rettenbacher
15.10 How do you invite (potential) customers and dealers to the event? - Saskia Rettenbacher
15.30 How to prepare meetings with buyers - Hans Overduin
15.45 Preparation of press meetings and press conferences - Matthias Aßmann
16.00 Information on media and marketing at OutDoor by ISPO - Lena Haushofer
16.10 About distribution models and finding the right partners - Martin Kössler
16.30 Advice from experienced exhibitors
16.45 ISPO additional services; ISPO.com and ISPO Collaborators Club - Christina Rabl
16.55 Q&A: Questions and Answers
17.15 Farewell