Globetrotter, Fjällräven - most recently Royal Robbins: Fenix Outdoor International represents brands. CEO Martin Nordin talks about the success story of the backpack Kanken and how he intends to interlink online trading and stationary business.

(Promotion) Royal Robbins CEO Michael Millenacker speaks about his plans to develop the brand and reveals his secret desire to develop a very special clothing line.

More and more retailers from the sports sector are implementing new, groundbreaking store projects in 2018. ISPO.com shows the best ideas for stationary store concepts of 2018.

Despite all prejudices against Chinese design, it was the new design strategy that brought the sports giant an international success in 2018.

Shortly before the company’s 50th anniversary, Markus Zanier explains why so much is changing in Zanier. He also reveals what he wants to hold on to.

The battle between digital and analog is a thing of the past. The future lies in merging the two. We discuss game-changing examples of stores combining the analog and the digital.

The customer is the focus of the digital transformation in sports retailing. Many brands and sports shops have more and more exciting ideas to inspire their customers. We collected the best innovations.