The launch of the new OutDoor by ISPO has been well received by the industry and retailers. Markus Bötsch, Jack Wolfskin Chief Sales Officer explains why it is important to be at this trade show.

In our interview, Rossignol’s CEO Bruno Cercley speaks about the Chinese winter sports market, electric mountain bikes and Henrik Kristoffersen’s influence on freeride skis.

Schöffel senior partner Hubert Schöffel, who died on August 8, 2018, played a decisive role in the success of the family business. In autumn 2017, together with his son Peter Schöffel, he remembered the beginnings of mountain sports clothing and how the breakthrough came with Gore-Tex. ISPO.com was there.

The concept for OutDoor by ISPO stands. On ISPO.com, key representatives of the outdoor industry describe their reactions. Read here: Maximilian Nortz, Managing Director of International Business at BLACKYAK: How We Can Activate Young People Together

The concept has been finalized for the first OutDoor by ISPO in 2019. Here, Alex Koska, CEO of Fenix, explains what it will take for the OutDoor by ISPO to become a successful platform. And why the industry will have to step up.

The concept has been finalized for the first OutDoor by ISPO in 2019. Here, Christian Langer, Global Business Manager of GORE explains what the OutDoor by ISPO and the entire industry needs to do to establish relevance.

The German record title-holder is reaching over 80 million people via social media alone. At the ISPO Digitize Summit, media director Stefan Mennerich explained how FC Bayern 4.0 mobilizes its customers. And ISPO.com explains what lessons the sports industry can learn from this. 11 goals scored in matters of digitalization.