More and more companies are turning to crowdsourcing. On platforms such as the ISPO Collaborators Club, they are successfully using the experience and commitment of consumers.

Multifunctional clothing is becoming more important in the sports sector: manufacturers must therefore present their new material combinations.

Young-Ho Kim, one of the most well-known yoga teachers in Germany, made Inside Yoga famous.

This is the first time the virtual reality fitness device Icaros has been used by a major fitness studio chain. From 2017, the ISPO BRANDNEW Overall Winner could also be in use in other studios.

News that skiing brands K2, Völkl and Marker are up for sale really took retailers by surprise. Industry experts explain to ISPO.com how the situation will affect retail.

The top of the tennis world are serving off at the Mercedes Cup in Stuttgart. ISPO.com takes a look behind the scenes with general manager Nadine Raidt: how the organizer sculpts the ATP tournament.

Sporting goods manufacturer Puma signs reality star and model Kylie Jenner. Via social media there were the first pictures of the new collection.