The Digital Readiness Check from ISPO Digitize has been online for about three months. Many sports retailers and manufacturers have already used the free tool to check the digital development of their company.
The French group Kering, to which Gucci and Yves Saint Laurent belong, is selling its skatewear label Volcom. The luxury company will pursue a new strategy in the future.
Beachbody, the netflix of fitness, launches a clothing brand. CEO Killick Datta explains in an interview how he intends to establish the newcomer in the growth market. The first collection will soon be available.
Puma presents its Annual Report 2017 in a creative way: Paired with Usain Bolt and his world record run, it is packed with numbers for 9.58 seconds. Also the 1st quarter 2018 is quite a sight for Puma.
The sports market in Germany continues to grow. Thanks to the surprisingly strong winter sports market, sales in 2017 were even higher than in the previous year. Since 2012 it has been growing by 4.3 percent per year on average.
