Ahead of the start of his 17th World Cup season, Germany's best skier Felix Neureuther talks about motivation after his serious injury, his social media recipe and his first steps as a businessman.
Germany's most famous winter sports family visits the ISPO Munich, poses for countless selfies, reports about training, the near future - and the first victory of the next generation.
Sustainability is one of the most important issues in the sports industry. So far, the focus has mostly been on textile manufacturers. That's why ISPO.com once asked major ski and snowboard brands about their sustainability strategies.
In an interview with ISPO.com, Jürg Capol takes a critical look at the marketing strategies of the World Ski Federation and reveals which winter sports have become much more attractive from his point of view.
Urs Lehmann, President of the Swiss Ski Federation, wants to change a lot in his sport. He wants to modify the race formats as well as a new starting point for the Olympics.
