Outdoor outfitter Black Yak finally wants to establish itself on the European and American markets. Until recently, the focus was on rapid growth, but now the South Koreans are changing their strategy: slow but sustainable growth is now the order of the day.
Whether it’s soccer management, marketing, or PR – there are lines upon lines for all the hip jobs in the sports industry. But many another job is somethings just as cool, but is just too unknown. ISPO.COM presents six unusual examples.
Christian Stammel is an expert on wearables and explains the future of fitness trackers, smartwatches and the like: which devices will prevail and which innovations are coming.