Hardly any other sport is reaching as many people as eSports. The future belongs to cybersports, and China knows that too. A major project in the Chinese province of Zhejing is building a city within a city for professional gamers in its capital Hanghzou.
The Electronic Sports League started 20 years ago in Germany. Over the years, a global brand has emerged from the niche of gaming - a brand that has become indispensable in eSports.
The former German national player was already an ambassador for the FIFA football simulation this year. He has also recognized the potential of eSports for athletes and stars from film and music.
At the end of the 90s, during the troubled economic situation in South Korea, eSports found its origin. The South Korean government promoted the expansion of telecommunications and Internet infrastructure, thus setting the course for eSport.