Screw manufacturer Würth has been present and well-known as a sponsor in winter sports. Head of Marketing Dieter Münch explains why they’ll also be scoring in soccer now, too.
Nowadays, digital marketing is indispensable for successful sports retailers. When used properly it is much more than an ideal supplement to traditional advertising.
The American sportswear manufacturer, Under Armour, has announced a partnership with Dwayne "The Rock" Johnson. The actor and producer will undertake several tasks at once.