The largest industry gathering for the international sports industry—ISPO Munich—will take place in just a few days. Aside from the roughly 85,000 visitors and more than 2,700 exhibitors, there will be numerous prominent guests. Among them will be pro triathletes Anja Beranek and Nils Frommhold, former boxing world champion Henry Maske and the four-time world champion of wind surfing Philip Köster. More information about attending sporting greats and athletes at ISPO Munich are available here.
This sports euphoria from January 27 to February 3 will also be perceptible beyond the trade fair halls during the ISPO Munich Sports Week, when numerous events will be organized for the first time in the Bavarian capital together with Munich retailers for one whole week. The opening will be the ISPO Munich Night Run through the Olympiapark on January 27. Among those taking part will be long-distance runner Sebastian Hallmann. Participants can choose between a five or ten kilometer course. The highlight will be the Olympiaberg, a hill within the park that will need to be conquered. And it’s up there at its peak that participants will be rewarded with a view of Munich at night. Runners will also have the opportunity to test the latest ICEBUG shoes on the diverse terrain of the park. You can register for the run until Saturday, January 27.
In the days that follow, retailers, brand stores and fitness partners will transform Munich into an adventure tour. Sports enthusiasts can experience stars live and take part in exclusive free activities. Whereas Sport Scheck will be inviting participants to some blissful sunrise yoga, the adventurers Cathy O´Dowd and Staffan Björklund will be sharing their eventful outdoor projects during the Globetrotter Adventure Night. You can find the complete and up-to-date program at www.ispo.com/sportsweek.
There will be a series of press conferences as well as guided press tours at ISPO Munich. Furthermore, there will be a podium discussion about “E -commerce experiences with Tmall in China” and press is invited to attend. You can find an overview of all other events online.
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