ISPO Munich 2022 - Guiding Themes

New Perspectives on Sports

Sports Industry in Transformation Fever

The good news first: According to future forecasts, the European sports market will grow at 6 percent per year until 2025. Nevertheless, the industry faces major hurdles due to the Corona crisis, compromised supply chains, changing order cycles, digitalization, inflation and the gas crisis. Today's challenges cannot be answered with yesterday's solutions. That's why ISPO Munich 2022, November 28-30, will offer new perspectives under the motto "New Perspectives on Sports."

Be there!

Tobias Gröber

"That's why we need new perspectives - on the market, consumers, retail, and the sport itself. That's why we're turning a central hall at ISPO Munich in November into an innovation lab. This is where the most important minds in the industry will meet and discuss what needs to be done now. We want to be a lobby platform and give sport the important voice that corresponds to its position in society."

Tobias Gröber, Head of ISPO Group

New Perspectives on ...

... Innovation
Find new innovations at ISPO Munich
... Innovation

What to expect
ISPO Munich 2022 creates the agenda for an innovative future. At every corner you will find brands that move the sports industry with their innovations. There are very special spots for this in 2022, such as the ISPO Award or ISPO Brandnew area. But the ultimate highlight for innovations is the heart of ISPO Munich 2022: the Future Lab.

Program Highlights

  • Textrends Louisa Smith
  • Design Thinking Lecture Drees & Sommer
  • Press Tour Innovation & Sustainability
  • Wrlds - Gamification and Metavers in Sport
  • Brandnew Networking Night & Brandnew Award Ceremony

Discover now
> How we watch sports in 2030: Right in the thick of it thanks to bodycam, AI and augmented reality.
> Interview Lena Haushofer & Tobias Gröber "The sports industry needs new perspectives".

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... Sustainability
... Sustainability

What to expect
It's clear to everyone that sustainability is an essential megatrend in the sports industry. But does this only apply to material trends? What are sustainable new approaches in connection with social standards and what are B-Corps certifications or Circular Economy? ISPO Munich 2022 gets to the bottom of these and many other topics in the Sustainability Hub and in workshops!

Program Highlights

  • Sustainability Hub
  • Conference Highlights (Lobbying for Good, Circular Retail with Bergzeit/ Soex/ Aclima Re-use/Re-cycle, B Corps. & Partner Soulbottles)
  • ISPO Social Cup Award Ceremony
  • Guided tour for visitors and press (Sustainability Hub & to exhibitor highlights)
  • Innovations around sustainability at many exhibition stands

In the Sustainability Hub, Arbor (booth ​​222-3) awaits trade show attendees with a special offer: They receive a free CO2 analysis of 5 products plus a sustainability consultation. More info on Arbor here.

Discover now
> Not just Patagonia: 7 sports initiatives that tackle the issue of sustainability
> 6 sustainable sports trends: boards that make the world a better place
> 10 brands for PFC-free outdoor clothing
> More prosperity and growth for all 

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... Diversity
... Diversity

What to expect
Diversity, inclusion and body positivity have long been more than just a trend and are also an increasingly relevant topic in the sports industry. Be it in retail presentation or the development of new target groups, sports must be thought of inclusively.

Program highlights

  • Diversity Panel Christian Schenk & guests and subsequent audience discussion
  • Female Empowerment "Stories to be told" presented by Women Connecting
  • YOGA Special area Blackroll & Yoga/ Fit in the Home Office

Discover now
> Interview with Christian Schenk "I know what stigmatization means..."
> 7 inclusive sportswear labels with special sizes

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... Retail
ISPO Digitize Summit Smart Retail
... Retail

What to expect
In order to shape the future of retail together, there will be an area in the Future Lab at ISPO Munich 2022 that you don't want to miss. Around 70 providers of new digital (payment) solutions and services will gather in the Retail Hub. You'll also meet partners such as Intersport, Sport 2000, VDS and, a brand new addition, Alibaba.

Program highlights

  • Retail-Breakfast/Successful category management for the sports retail trade - Featuring Margit Gosau/Sport2000
  • Conference programme with the involvement of various retailers
  • Runner's World Symposium with brands and retailers

Discover now
> Interview Tobias Gröber: Hand in hand instead of just direct-to-consumer

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All Program Highlights - Conference With Top-class Speakers

Leaders from the industry as well as experts from other fields will discuss the most explosive topics such as sustainability, inclusion and diversity as well as the challenges for logistics and trade. The first speakers already confirmed are Merijn Dols, Global Director for Open Innovation and Circular Economy Danone, Laura Santucci, former member of the Obama administration and ex-director of the World Food Program, and Hunter Lovins, CEO Natural Capitalism Solutions and member of the Club of Rome.

The Heart of ISPO Munich

The Future Lab is the perfect arena for innovations, megatrends, digital transformation and connectivity. With its curated areas, it offers an overview of innovative products, new market players, sustainability concepts and solution providers for the sports business of the future. The Future Lab is the perfect experiential space for anyone looking for inspiration, developing solutions or bringing consulting expertise to accelerate the development potential of the sports industry. And in the evening, the place where the community celebrates together.