Optimizing the customer journey in fashion and sportswear online

Discover how shopping habits are transforming the e-commerce landscape in fashion and sportswear. Join the Interview with Carlos Sanchez (CPO at Ratepay) as he explores key trends such as checkout optimization and payment preferences. Learn why seamless and trusted processes build customer confidence and reduce churn. Gain insights into balancing customer expectations with operational efficiency, including strategies for managing high return rates. This session offers practical tips to enhance the customer journey and improve overall satisfaction. Don’t miss actionable advice for adapting to the future of online retail!