Marketing/11/29/2016

FIS Alpine Ski World Championships 2017: All Sponsoring Packages Have Been Sold

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Two-and-a-half months before the beginning of the Alpine Ski World Championships 2017 in St. Moritz, marketer Tridem Sports has sold the last sponsoring package. Along with Audi, seven main sponsors and four national sponsors will be advertising at the premium skiing event.

ISPO Logo Author: ISPO.com
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The happy mascot for 2017’s Alpine World Ski Championships in St. Moritz.
The happy mascot for 2017’s Alpine World Ski Championships in St. Moritz.

Italian tire manufacturer Pirelli was the last to become a sponsor for the FIS Alpine Ski World Championships 2017, set to be held in the Graubünden region of Switzerland from February 6-19. In terms of sponsorship, everything is all set.

An overview of the sponsorship partners:

  • Presenter: Audi
  • Main sponsors: Raiffeisen, BKW, Emmi, Ochsner Sport, Pirelli, Helvetia, J. Lindeberg (as international sponsors)
  • National sponsors: Blick (newspaper published by Ringier), Calanda (brand of beer from Heineken), Swisscom (telecommunications provider), Swiss (airline)
  • Data or timing partner: Longines


According to information from the sponsors, the international sponsoring packages for the FIS Alpine Ski World Championships 2017 cost around two million euros. You can find a detailed overview of all sponsors (including partners and official suppliers) here >>>

Information about the World Ski Championships 2017 race program can be found here >>> at the official website from the organizers. 

ISPO Logo Author: ISPO.com
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