

Gold Winner // Outdoor Lifestyle Apparel

The Toread Light Change Skin Jacket stands out due to its unique chameleon effect. The jacket is made of a highly reactive textile that changes color when exposed to UV light - the once white jacket suddenly changes color when exposed to direct sunlight and takes on a blue pattern. This characteristic is very promising for the future, especially with regards to the further development of children's clothing or accessories. The aim is to visualize strong UV radiation in order to point out appropriate protective measures.
Available from: March 2020
Retail price: 49.00 EUR
"The chameleon effect of the Toread Light Change Skin Jacket is not only a visual eye-catcher, but also has an important function: it indicates excessive UV exposure. So everyone knows when to protect themselves."
Carolin Fittkau, Junior Buyer, Zalando SE
