Record Grand Slam winner Roger Federer has been a Nike athlete since the beginning of his career. Now the contract with the supplier has expired. A Japanese brand signs Federer with a spectacular deal. Federer now has unexpected problems.

Trail running is love of nature. Yet the search for a sustainable trail running shoe is still in vain. Together with all of you, Project Clean Run wants to change that and finally develop a sustainable trail running shoe. Join in!

Munich-based VR fitness company Icaros receives millions of Euros: Venture capital investor Segnalita joins the company in order to enable it to enter the medical sector.

Puma wants to return to the NBA after 20 years. For this, the company is strengthening itself with a real star in a leading position: Rapper Jay-Z.

Decathlon continues to aim for a 100 percent share of own-brand products. The company can already cover almost the entire product range itself.

The retailer association Sport 2000 International has coped well with the loss of its licensing partner SDI and is positioning itself for the future. CEO Margit Gosau talks of entering a new stage of development.

German Bundesliga club FC Schalke 04 will attend ISPO Shanghai during its China tour. There Marketing Executive Alexander Jobst and Youth Coordinator Peter Knäbel give insights into the club's digital strategy and youth work.