Louisa Smith
ISPO Autor
Louisa Smith

International trend consultant, Louisa Smith, forecasts up to three years in advance in all sectors of the textile chain, from fibre through to final product development. Her passion for sharing the knowledge she collects globally, is aimed at creating a new efficiency emerging in the textile sector, with sustainability, innovation, performance and creativity her goals, all four if possible at any one time!

Louisa’s vision and research, monitoring textile developments through to global affairs has a bearing on delivering the right product to pass onto your customers working with a variety of companies including ISPO Textrends in defining the future textile trends. A regular on the stage at ISPO, Louisa presents her global gathering of trend information in graphic form, galvanizing ideas and inspiration for forthcoming seasons, in making changes to the textile industry towards a new level of efficiency with a reduced impact.







 
Good clothing is important for sport. Especially during the summer months cooling and drying fabrics are essentials.
When it came to summer sporting activities, athletes would switch from their winter synthetics to cotton, but while cotton delivered that natural dry touch, the wicking capabilities lagged behind, as fabrics would absorb sweat, rather than manage and disperse it.