At the Intersport cooperative, the new Chief Digital Officer has rolled out the Cooperative Retailers Platform (CRP). 150 retailers are on the waiting list. In an interview, CDO Carsten Schmitz explains the route to becoming an omnichannel retailer. And says: “E-commerce doesn’t work with a baseball bat.”
ISPO.com shines a light on the five most important tasks for Intersport in 2018. Topics: changes in image and brand, expanding the concept landscape, member business, digitization. Before the beginning of ISPO Munich 2018, chairman of the board Kim Roether explains where the group’s path will lead: “We want to become sexier, fresher, more modern.”
Where will the European outdoor trade fair OutDoor take place in the coming years? Five locations are in the race. Mark Held, Secretary General of the organizer EOG, explains the process at ISPO.com.
ISPO Munich 2018 doesn’t just show what exhibitors have to offer, it also dedicates itself to the core issues of the modern sports business. Corporate social responsibility and digitization are important focus areas.
Is there a uniform price for all visitors to ISPO Munich? What privileges do exhibitors have compared to non-exhibitors? Who gets discounted tickets, and who gets free ones? Markus Hefter, Exhibition Group Director ISPO Munich, explains.
Franziska van Almsick talks about her visit to ISPO Munich 2018 in a preliminary interview on her fitness program Mybod-e, her foundation and women in the sports business.
ISPO Munich 2018 is pulling its trump card from January 28-31 with a new hall concept. Markus Hefter, Exhibition Group Director ISPO Munich, explains the innovations in fields like skiing, snowboarding, outdoor, urban, and health & fitness.