Gertrude Boyle became famous as the president of Columbia Sportswear, but also as an advertising icon and a keen supporter of social projects. In our interview she speaks about her choices in life and the outdoor industry.
Adidas is back at ISPO Munich as an exhibitor. At the Adidas Symposium in the ISPO Digitize Area, Roland Auschel, Executive Board Member Global Sales at Adidas, talks about ISPO as an industry centre - physically, but above all also digitally.
Ribelle Tech OD by SCARPA is PRODUCT OF THE YEAR in the outdoor segment. Scarpa's Chief Marketing Officer reveals why Ueli Steck was essential for the invention and what impact the ISPO AWARD has for the Scarpa.
In the 16 trade fair halls, 2,800 exhibitors are showing trends and innovations from eight different segments. One key focal point of ISPO Munich 2018 is the digital transformation – and a dedicated exhibition space called “ISPO Digitize”.
A highlight of the ISPO Munich Sports Week was the premiere of the ISPO Munich Night Run at the Olympic Park. The 10 km trail run over the Olympic mountain was won by the Polish orienteer Krzysztof Wolowczyk ahead of favourite Sebastian Hallmann.
Rossignol is making the transition from a pure ski specialist to an outdoor all-rounder with bike ambitions. CEO Bruno Cercley explains the company's strategy in an interview with ISPO.com.
