Christoph Beaufils

ISPO Autor

Christoph Beaufils

As the person responsible for the ISPO Group's global brand strategy, Christoph Beaufils knows all about trends. His vision is to solve social challenges with the power of sports. That's why the 36-year-old advertising and sports manager is passionate about transforming ISPO into a global network for the sports community.

ISPO Munich

What is behind the slogan of ISPO Munich 2024?

LOVE EVERY CONTACT. An answer that also delivers a promise of values, an appeal and a reason-why.

Sports Business

Ein Pärchen wandert durch einen moosbewachsenen Wald.

Why the sports world is putting greenwashing aside first

5 theses on why sustainability benefits from sport – and why our industry will play a pioneering role.

Sports Business

11 game-changing mind shifts for the outdoor industry

The OutDoor by ISPO Industry Navigator provides orientation for outdoor brands.

Sports Business

Roboter „Tory“ macht in den Decathlon Filialen die Inventur

How AI is changing the retail sector

From inventory to smart mirrors: This is how brands are taking their stores to the next level.

Bike

Overcoming and triumph: Freeride Anne's fast-paced ride

Annelina Knauf has completed a profound personal journey in the rough terrain of downhill mountain biking - from courageously coming out to being recognized as a transgender athlete. A powerful story of authenticity and courage.

ISPO Shanghai

ISPO Shanghai: How Brands Profit from the New Sportlifestyle in China

Why international brands should look east and how they can grow into the Chinese sports and lifestyle market.

Sports Business

6 megatrends that will shape our future

Megatrends represent long-term social change - we explain how they affect sports.