Sporting goods industry

Willy Bogner speaks to us about Virtual Reality, the future of Bogner, and the value of powerful images for sports companies.

There are an incredible number of seals and certificates in the sports industry. But what and who is behind them? ISPO.com presents the most important ones.

Is sponsoring biathletes worth it for their outfitters and what do the athletes get from their outfitters? ISPO.com shows what the deals between outfitters and athletes look like.

Consumer habits of men and women are totally different – even when shopping on the internet. 

A high water consumption and a lot of chemical use, that is part of the dyeing process. A Swedish company now says: It can be done quite differently!