After the sporting goods giant Adidas, Primaloft is now also working with Parley for the Oceans. The cooperation stands for the growing sense of sustainability in the sports business.
Not just eco-friendly, but sustainable: these outdoor manufacturers are trying to extend the life cycle of their products by upcycling clothing and other measures.
The new ski jacket from Kjus supports the body's natural cooling system, it is the next winter innovation from the tech-focussed winter sports brand. The secret of the jacket is an innovative ventilation system.
Graphen is the magic word in Jan Frodeno's racing suit. The two-dimensional carbon obtained from graphite is a conductive high-tech material that can cool athletes all over the body.
