What do surfing legend Robby Naish and today's action sports giant GoPro have in common? Both made their first steps as start-ups also thanks to ISPO Brandnew. Prior to the 30th edition of the start-up award at ISPO Munich 2018, we show previous winners.
Schöffel celebrates 50 years of outdoors, combining tradition and innovation. In an interview with ISPO.com, company director Peter Schöffel talks about the role of his family business, the new innovation management post and the ISPO Munich.
Following the financial restructuring, the outdoor brand Jack Wolfskin is also rebuilding its management team: Jörg Wahlers will take over two positions as the new strong man.
With the “AM4,” Adidas has manufactured a complete running shoe series digitally for the first time and tailored the shoes to a particular group of runners.
