A snazzy shoe made of garbage? Adidas is making it possible and even wants to bring the product to stores this year, as part of its program on sustainability. The midsole is manufactured from marine waste with a 3D printer.
Adolf Dassler's heirs once parted ways in a dispute, but now the radio silence is being ended. The estate of the company's founder is to be protected, but the Group is skeptical.
Factories devoid of humans, fully automated production, everything right on-site: Adidas wants to implement new measures in production with the Speedfactory project.