Outdoor manufacturer La Sportiva has brought six-time mountain running world champion Jonathan Wyatt onboard. 

The Surf Expo in Orlando will be shortened by one day in view of the impending hurricane Irma. Originally, the surfing fair was supposed to take place from Wednesday, September 6th to Saturday, September 9th. But now the organizers reacted to the expected arrival of the storm in Florida on the weekend and cancelled the last day of the event.

With the takeover of the racquet manufacturer Tecnifibre, Lacoste strengthens an old core business: innovative technology in tennis.

Jung von Matt/sports identifies the German footballer with the highest brand value in the Soccer Star Check 2017. Two ex-Bayern players are on top.

Joe Nimble wants to conquer the US market with its barefoot shoes. With running coach Lee Saxby, the company now receives prominent support.

A Belgian retail giant has now also entered the German market with the takeover of McTrek.

World record holders, Olympic champions and now playing on beaches worldwide sporting the three stripes: the beach volleyball duo Ludwig/Walkenhorst has a new outfitter.