Louisa Smith
ISPO Autor
Louisa Smith

International trend consultant, Louisa Smith, forecasts up to three years in advance in all sectors of the textile chain, from fibre through to final product development. Her passion for sharing the knowledge she collects globally, is aimed at creating a new efficiency emerging in the textile sector, with sustainability, innovation, performance and creativity her goals, all four if possible at any one time!

Louisa’s vision and research, monitoring textile developments through to global affairs has a bearing on delivering the right product to pass onto your customers working with a variety of companies including ISPO Textrends in defining the future textile trends. A regular on the stage at ISPO, Louisa presents her global gathering of trend information in graphic form, galvanizing ideas and inspiration for forthcoming seasons, in making changes to the textile industry towards a new level of efficiency with a reduced impact.


Textrends
Two leading brands, one from the textile world, ISKO, and one from the apparel world, O’Neill have joined forces in creating the world’s first denim board short. Part of the O’Neill Hybrid range, this new innovative swimwear concept bridges the gap between land and sea.






Textrends
Heiq_and_Kjus_Bob_Suit_at_Cristal_Da_Glatsch
In the sports and outdoors sector, testing is integral part of the process, from the analyzing of textile ingredients in testing labs and brands conducting numerous fits, samples and wearability to ensure their brands deliver what they say they deliver, an important aspect as transparency grows across the board, driven by the consumer. In today’s competitive world you have to be true to your product’s claims.
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