SMM | Winners and losers in the sports media rights market

  • Monday, December 02, 2024
    16:20 - 16:40
    Add to Calendar2024-12-02 16:20:002024-12-02 16:40:00SMM | Gewinner und Verlierer im Sport-MedienrechtemarktRoom 14bIspo.comEurope/Berlinpublic
  • Event location
    Munich Trade Fair Center, Internationales Congress Center München, Room 14b
  • Event
  • Discussion
    German
  • Topic
  • Track / Segment
Who are the winners and losers in the sports media rights market today and tomorrow? What does the future of the sports media rights market look like and what changes will rights holders have to make in order to remain successful in the long term? Which international players are forcing their way onto the German market? What evaluation criteria are used by media companies to assess the attractiveness of sports rights? What role do agencies play in the changing market?
  • Hans Gabbe
    Hans Gabbe
    Senior Vice President Sports Rights & Commercialization
    Sky Deutschland